The Journal of Mananagement and Business Research
ISSN 2162-8963


 
   

 
   
Vol 2 No 1 January 2012
 
   
 
Effectiveness of Celebrity Voice-Overs in Advertising Recall
pp 6-20
 
Daniel Winzent, Phillip H. Wilson, Chris Shao, and Grace Zhang
 
 
Embedded Systems Attacks Classification: A DARPA Inspired Taxonomy
pp 21-30
 
Abderrazak Jemai, Issam Hamrouni, and Chaker Katar
 
 
Building Loyalty by Enhancing CRM Specificity
pp 31-43
 
Manel Mastouri, Mehrez Chaher, and Bel G Raggad
 
 
Doing Business Under The Sarbanes-Oxley Act And IT Compliance
pp 44-70
 
Roy Girasa, and Emna Boumediene
 
 
Global Supply Chain Management, the Middle East & Culture
pp 71-75
 
Kimanthi Ali Thompson